A New Book by Linda Sharp

Now in Second Edition!

Customer Relationship Intelligence brings a fresh, new perspective to sales and marketing: new relationship metrics and a breakthrough, actionable framework for real-time management, tied to profit.

It is about teamwork and collaboration. It is about executing strategy. It is about retention, profit, and competitive advantage. Now companies can realize the gold in customer relationshihps and overcome risk and uncertainty in sales and marketing to:

  • Unlock the sustainable competitive advantage in customer relationships.

  • Align the organization in a cohesive framework to earn high-profit revenue.

  • Operationalize strategy to manage its execution in real time.

Author and marketing innovator Linda Sharp’s critical insight shows how to take sales and marketing to a new operational level and breakthrough performance in a truly customer-focused organization.

Copyright © 2007-2012 Linda Sharp

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